Product & brand photography
Still imagery for products and brands, with attention to texture, shape and light. The portfolio includes equipment-focused creator collaborations and automotive details.
THE STUDIO / DUBAI, UAE
Photography.
Film. A point of view.
ERSHAM STUDIO is the creative studio of Erfan Shamseddini, a Dubai-based photographer and videographer. The work spans fashion, portraits, products, automotive subjects, commercial stories and events, with post-production available remotely.
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Photography and video services in Dubai
Fashion & portrait photography
Portraits, fashion and beauty imagery. Editorial work includes credited tearsheets in Mob Journal, MARIKA, Vigour, Edith Mode, RAAMAT, Vous and The Boulevard.
Commercial films & event video
Video production for brand stories, products, social content and events across Dubai and the UAE. Scope and deliverables are agreed around the intended audience and platform.
Editing & finishing
Video editing, colour correction and photo retouching. Remote post-production is available for projects worldwide.
JOURNAL / PROJECT GUIDE
Before the shoot. Before the final edit.
Practical notes for planning commercial photography, video and post-production in Dubai. Start with what your audience needs to see, then agree the images, formats and handover that will support it.
Plan a product photography shot list
A useful shot list connects each photograph to a job: introduce the product, explain a detail or show how it is used. Agree those jobs before choosing the setting or booking a Dubai shoot.
Match the image to its destination
A website product page may need a clear overall view and close details. A campaign image may need space for a headline. A vertical social placement needs a composition that works in a narrower frame. Share the intended placements and dimensions so cropping is part of the plan.
Choose the views that answer questions
List the overall view, useful angles and details a customer needs to understand. Texture, scale, fittings or packaging may matter more than another variation of the same angle. Label product variants clearly, prepare clean samples and flag features that should remain visible rather than being retouched away.
Make the location workable
Confirm access times, available space and who will arrange location permission. For outdoor work, consider light, reflections and conditions likely to affect the product. Agree the background approach, retouching scope, intended usage and delivery formats.
Plan photography and video together
Each medium needs time and a clear purpose. A shared commercial brief should explain how the still images and film work together across your website, campaign or social content.
Give each output a purpose
Start with the audience and message. List the still images you need, then describe what the film should communicate. A product detail photograph explains a feature; a filmed sequence can show an action or change.
Plan framing before capture
Agree whether the film needs vertical, landscape or both versions. Plan composition and text space for each: cropping a finished landscape film can remove an important action or caption. List an opening image, the essential action, supporting details and an ending. For speech, agree the language and subtitle needs.
Allow time for both mediums
Photography may need pauses for expression, product position or lighting. Video may need repeated actions and continuous sequences. Share the location, access arrangements and time window, and agree who supplies products, talent, scripts and brand assets. Specify deliverables, review contact, target dates and budget range.
Prepare a remote post-production handover
The person finishing your work needs to know what the final result should communicate and which source files belong to it, whether your material was captured in Dubai or elsewhere.
Supply usable source files
Confirm the transfer method and accepted formats. Supply original footage, photographs and separate audio where available, rather than compressed messaging-app copies. Keep a backup and use clear names. Identify important takes or selected photographs and provide approved logos, fonts and wording with permission for their intended use.
Explain the finishing decisions
Describe what you want to keep as well as what you want changed. Distinguish distracting marks from product features or personal details that should remain. Flag mixed lighting and product colours that need particular attention.
Agree review and delivery
Specify publishing destinations, dimensions, aspect ratios, languages and subtitles. Agree whether delivery includes final exports only or editable project files and linked assets. Choose one person to consolidate feedback; use timecodes for video and file names for image notes. Agree revision scope and dates before work begins.
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About Erfan Shamseddini
Erfan began taking photographs on his phone in 2018 and working with a camera in 2020. Fashion and modelling photography became his starting point. After moving to Dubai in 2024, video became a growing part of his practice. ERSHAM has been his creative name since 2020; the studio’s visual identity draws on Persian carpet geometry and his connection to Iran.
Questions before a project
Where does ERSHAM STUDIO work?
The studio is based in Dubai and works across the UAE. Remote editing and retouching are available for projects worldwide.
Can photography and video be part of the same project?
Yes. The brief should specify both outputs so the shot plan, framing and schedule support the still images and the film.
How do I request a quote?
Email Erfan@ershamstudio.com with your brief, expected deliverables, location and dates. Pricing depends on the scope; no fixed price is published here.
Where can I see publications and collaborations?
The interactive portfolio includes an editorial tearsheet reader and five creator-brand films. Switch into the ERSHAM world, then look for “Out in the world.” Acceptance records are distinguished from available published pages.